Being a business consultant, I recognise the importance of SEO for websites to grow organically. In digital marketing strategy, 10% of the visitors might be converted into leads for the business (formula might vary according to industry). As the result, business would spend time and money pushing up their website ranking.
Why is backlink important?
Backlinks are hyperlink from another website pointing to your website. In layman terms, I would call it the popularity index. The more people talking about a particular person, the more popular he or she is. For this reason, everybody wants to rank as high as possible on Google.
This explains why backlink is important for your website on a search engine ranking. The higher the ranking the more visible your website and thus bringing more traffic. However, I would categorise the popularity into two simple indicators.
- Reference – in simple terms, the more backlink you obtain the higher your reference. In layman terms, its the popularity of the website.
- Renowned – if your website is backlink by an influential website, it is equivalent as being mention by an important public figure. Therefore being mention by a few influential websites would move your ranking very easily.
Digital Marketing Strategies for Small Business
For a small business, SEO could be very expensive. For this reason, our business consultant decided to share a few free SEO backlink public websites that would be very useful. This is a list of free Singapore local websites to build your backlink.
22 Free public websites for local SEO backlink listing
Advance knowledge on Google search operators
Leoacle Consulting is kept simple to share useful knowledge to business owner but some topics as such could be useful if there is technical knowledge. We would like to credit Monitor Backlinks for this wonderful information on advanced Google search operators. Using these advanced search operators, you could discover new websites to build your backlink.
Advance search operators are special keywords for the search engines to perform functional search. I would like to introduce two of them today.
Inurl: – this shows results which contain a specific keyword in the URL
Intitle: – this shows results which contain a specific keyword in the title
You could search for public directories using the following permutations.
*industry – business vertical such as business, retail, manufacturing
*keyword – the keyword of your interest relevant to the industry
“keyword” + directory
“keyword” + “submit site”
“city” + directory
directory + “city”
submit my site + “city”
“keyword + city” + directory
“city” + directories
Building backlink is a very important long-term task for a website. The more backlink you have the higher ranking your website would receive. If you are interested to explore backlink opportunity, feel free to contact me for a discussion.
For a discussion on digital marketing
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